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THOR Industries, Inc. (NYSE:THO) is one of the

7 Best Turnaround Stocks to Buy in 2026.

On June 4, 2026, Loop Capital raised the firm’s price target on THOR Industries, Inc. (NYSE:THO) to $96 from $90 and maintained a Buy rating on the shares. The firm noted that shares traded higher even though the company missed fiscal Q3 consensus earnings expectations and cut its FY26 EPS guidance. Loop said management tied the guidance cut to prolonged industry pressures from macroeconomic and geopolitical headwinds.

On the same day, BofA lowered the firm’s price target on THOR Industries, Inc. (NYSE:THO) to $96 from $120 and maintained a Buy rating on the shares. BofA said the recreational vehicle market remains depressed, with double-digit retail sales declines in each month of 2026, and that Thor’s fiscal Q3 results reflected that backdrop. The firm lowered its estimates following the guidance cut, but said market share and margins could begin to improve in FY27 after recent product line refreshes.

Image by drobotdean on Freepik

On June 3, 2026, THOR Industries, Inc. (NYSE:THO) reported fiscal Q3 EPS of $1.86, compared with consensus of $1.94, and revenue of $2.78B, compared with consensus of $2.65B. CEO Bob Martin said geopolitical events had a bigger-than-expected impact on the RV selling season, with North American Towable volumes pressured by weaker consumer sentiment and higher material costs from tariff and inflationary pressures. Martin also said the North American Motorized and European segments showed resilience, with fiscal Q3 Motorized net sales up 7.7% and European net sales up 3.6% on a constant currency basis from the prior-year period.

THOR Industries, Inc. (NYSE:THO) designs, manufactures, and sells recreational vehicles and related parts and accessories in the United States, Europe, Canada, and internationally.

While we acknowledge the potential of THO as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.

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